The maker of Corporate Identity Elements products has seen significant growth in recent years.
Branding is an indispensable element of business, and companies usually allocate large budgets for Corporate Identity Elements (CI) products such as signage, flat-pack fast assembly furniture and shop fittings, LED light sources, digital signage with total content management system and similar materials.
In the CI business, PCA Group Sdn Bhd occupies a special place as one of the world’s leading product manufacturers. Since 1989, the company has provided single source end-to-end service solutions in the design, manufacturing, installation, and maintenance of outdoor and indoor CI elements and other corporate visual enhancement products for well-known multinational corporations, global chain stores, and brands. This year, PCA’s excellent work is recognised at the Asian Export Awards in the Signage category, Local Champion division.
Headquartered in Nilai, Malaysia, PCA has 16 sales and operations service centres with manufacturing and sub-assembly facilities in Malaysia, China, India, Mexico, Australia, Thailand and Philippines. The products and services of this ISO 45001:2018 certified company are available in 105 countries.
To keep up with industry developments, the company has streamlined its engineering and production work process over the years. PCA continues to innovate towards smart automation by procuring new machinery and assets to meet growing demand while increasing output and production capabilities. It has maximised the use of technology and assets and tapped the expertise of human capital, which has led to success and efficiency in high-quality production.
All products are manufactured under one roof, which ensures fast turnaround and timely delivery. The company’s more than 600,000 sq. ft. of manufacturing facilities includes equipment covering mill work, metal, paint, joinery, and wood. The company’s worldwide personnel consist of 1,200 engineers, management and marketing specialists, procurement and logistics experts, technical supervisors and workers, as well as administrative and support employees. It has a roster of long-term clients that include Shell since 1995, followed quickly by ExxonMobil, Mercedes-Benz, BP and several other names in the oil and gas industry over the years, winning Saudi Aramco and Chevron recently. More customers are in the telecommunication, quick-service restaurants, multiple sites chain stores, and other industries.
Its key achievements are improving total sales growth from 2016 to 2018, the percentage of PCA Group’s export sales grew steadily with more than 70% of total sales being export sales; continuing its excellence in all activities and winning prestigious awards such as Star Outstanding Business Award (SOBA, 2018), Gold Award for Best Global Market Export Excellence Award organized by Ministry of International Trade and Industry (MITI, 2019), SHE Excellent Award by Federation of Malaysian Manufacturers (FMM, 2019), Shell Global - Most Replicable PWR (High Rise Sign) in 2019, and CBRE Malaysia - Best FMC Contractor in 2019; and introducing the use of LED light to replace traditional fluorescent tube, and promoting the transition towards energy saving in corporate signages.
With the advent of IR 4.0, PCA is investing in automation and digital transformation in support of product and services offering to customers. With particular focus on sustainable energy and IoTs.
With its remarkable track record of collaboration with global brands and strategic partnerships worldwide, PCA Group stands out in its industry and is poised to remain competitive. Client satisfaction with the quality of PCA’s products is expressed by a representative of BP International:
"One of the words that jumps to mind is flexibility. They are able to absolutely get into our mindset and develop the products that we would be happy with."